BA (Hons) International Hospitality Management with Foundation Year

This module introduces you to the exciting and diverse world of hospitality, exploring how culture, service, and guest experience shape this global industry. You will learn how different sectors from hotels and restaurants to visitor attractions and hybrid experiences, create memorable moments through design, people, and place. By studying real-world examples and current trends, you’ll gain insight into what makes hospitality experiences successful and meaningful. You will develop key skills in research, critical thinking, and professional communication by analysing one hospitality organisation of your choice. Using frameworks such as STEEPLE, push, pull motivation, and brand identity, you’ll evaluate how your chosen organisation responds to social, cultural, and environmental influences. Throughout the module, you’ll engage in interactive workshops, discussions, and digital learning activities that encourage creativity and reflection. Your final assessment, an individual pre-recorded presentation, allows you to showcase your understanding of how hospitality connects people and cultures, while demonstrating your professional, digital, and analytical skills. By the end of this module, you’ll have a strong foundation in the principles of hospitality and the confidence to apply them to real-world contexts in your future career.

This module introduces you to the fast-moving world of digital business and how technology is transforming the way organisations operate, compete, and grow. You will explore key concepts such as digital transformation, innovation, and business models, and learn how digital capabilities like cloud computing, AI, and blockchain are reshaping industries. During the module you will gain insight into how businesses use digital tools to create value, improve customer experiences, and stay ahead of competitors. You will examine enterprise systems, information management, and understand how big data and business intelligence drive smarter decision-making. Legal, ethical, and regulatory issues will also be covered, helping you think critically about the risks and responsibilities of operating in a digital environment. This module blends theory with practical examples, giving you a strong foundation in digital business transformation, strategy and systems thinking. Whether you’re aiming for a career in business, marketing, technology, or entrepreneurship, you will leave with the skills and confidence to navigate the digital landscape and contribute to innovation in any organisation

This extended induction module supports your transition into university life and introduces you to the requirements of academic skills. It helps you build confidence, develop a strong academic identity, and understand the expectations of university study. You’ll explore key academic practices including independent learning, digital literacy, and ethical academic conduct—such as referencing, plagiarism awareness, and the responsible use of artificial intelligence in line with university policy. You will also be introduced to some of the tools and databases relevant for your studies. The module is structured around seven themes identified by students as essential to their university experience: Ready to Study: Clear guidance on expectations, transitions, and workload planning. Academic Skills and Educational Gain: Development of foundational academic skills including time management, critical thinking, and digital fluency. Career Readiness and Professional Identity: Early exploration of career pathways, CV building, and professional behaviours. Personal Development and Belonging: Activities that foster confidence, inclusion, and identity within the university community. Social Engagement and Community Building: Opportunities to connect with peers, staff, and wider university life. Feedback and Reflective Practice: Structured opportunities to receive, apply, and reflect on feedback to support growth. Wellbeing and Student Support: Embedded access to holistic support services and strategies for success. This module lays the foundation for future development, including the Level 5 Professional Development module/embedded placement experiences.

This module explores how hospitality organisations design and manage their systems to deliver high-quality and memorable guest experiences. You will investigate how people, technology, and physical environments work together to create efficient and enjoyable service interactions. Using the fictional Aurora Resort & Brasserie as a case study, you will analyse real-world hospitality departments such as reception, housekeeping, or restaurant service to understand how operational processes influence customer satisfaction. You will learn how to apply Service Design Thinking and Bitner’s Servicescape Model to evaluate and improve service systems, exploring how layout, ambience, and flow shape guest perceptions. Through creative and practical tasks, you will map existing systems, identify challenges, and propose innovative, customer-focused redesigns that enhance both guest experience and staff efficiency. By the end of the module, you will have developed professional, analytical, and communication skills essential for hospitality management, operations, and service innovation roles.

This module introduces you to key ideas and current topics in leisure research. You will explore how different researchers study leisure, why it matters in today’s world, and what we can learn from their work. The module is flexible, so new trends and issues in leisure can be added as they develop. Together, we will look at examples from different places and cultures to understand how leisure connects to people’s lives locally and globally. You will take part in discussions, read current studies, and reflect on how research helps us understand the role of leisure in society. By the end of the module, you will feel more confident reading and interpreting leisure research and will be able to apply this understanding to your own area of interest.

This module builds on the foundational skills and reflective practices introduced in the Level 4 'Succeeding at University' module, supporting students to deepen their professional identity and career readiness. It is designed to support students in developing the knowledge, skills, and reflective practices essential for continuous professional growth in a dynamic and evolving workplace. Through a mix of practical experience and professional development sessions, this module will enable students to explore essential themes such as personal effectiveness, leadership, communication, ethical practice, and lifelong learning. Drawing directly from work experience and/or professional setting, students will reflect on their real-world experiences to deepen their understanding of what it means to grow and succeed in their chosen field. Students may draw on case studies or sector examples to connect theory to practice. Students will engage in self-assessment, goal setting, and action planning to identify their strengths and areas for development. The module emphasizes reflective practice as a tool for professional learning and encourages learners to critically evaluate their experiences and performance in real-world contexts. Specialist professional knowledge areas aligned with the expectations of the Institute of Hospitality and the Institute of Travel & Tourism are embedded throughout the module in relation to relevant career pathways. This enables students to begin aligning their personal skills, professional behaviours, and reflective practices with sector-recognised professional standards. Formalised continuing professional development (CPD) planning supports students in taking ownership of their learning and professional identity, enhancing employability and supporting progression within hospitality, tourism, and related service industries.

The module critically explores the challenges and opportunities of creating sustainable futures within the global tourism and hospitality industries. It addresses the environmental, social, and economic challenges facing tourism and hospitality and evaluates the strategies, policies, and innovations that can support a transition towards more responsible and resilient futures. The module encourages you to analyse the impacts of tourism and hospitality activities on communities, cultures, and ecosystems, while exploring approaches that balance commercial viability with ethical responsibility. You will engage with global sustainability frameworks, including the United Nations Sustainable Development Goals and consider their application to tourism destinations, hospitality operations, and wider supply chains. On completion of the module, you will be able to demonstrate a critical understanding of sustainability concepts and frameworks, evaluate the effectiveness of current practices, and articulate strategic proposals for advancing sustainable futures in tourism and hospitality.

This module gives you the opportunity to explore the dynamic, fast-evolving world of the global food and beverage industry. You will critically examine current and emerging trends — such as sustainability, technology, inclusivity, and post-pandemic innovation — to understand how businesses adapt and thrive in a competitive marketplace. Working creatively and professionally, you will design an innovative restaurant concept that reflects an awareness of cultural diversity, ethical sourcing, and social responsibility. You will develop a restaurant identity, create original menus, and produce accurate costings and pricing strategies that demonstrate operational feasibility. Through practical workshops, independent research, and industry-led discussions, you will learn to balance creativity with commercial awareness. Assessment is designed to reflect real-world practice: you will present your concept portfolio, including a mood board, menus, and costing evidence, supported by critical research. By the end of the module, you will be able to combine creative design with strategic thinking, demonstrating professional judgement and sustainability awareness within a global hospitality context.

This ultimate module provides students with the opportunity to undertake an independent study that blends learning from previous subjects. It is designed to showcase individual strengths and apply advanced knowledge to a practical business context. Students will create a professional business project that demonstrates their ability to address real-world challenges or opportunities. Emphasis is placed on critical thinking, problem-solving, research planning, data analysis and professional communication skills. By completing this module, students will demonstrate autonomy, innovation and the ability to integrate theory with practice - key attributes for advancing in professional and managerial roles.